Hello, I'm
L
E
O
N
A
R
D
B
E
T
Z
Welcome to my website.
I'm a Product Designer based in Berlin –
creating thoughtful, intuitive digital experiences that feel just right.
Hello, I'm
L
E
O
N
A
R
D
B
E
T
Z
Welcome to my website.
I'm a Product Designer based in Berlin –
creating thoughtful, intuitive digital experiences that feel just right.
Hello, I'm
L
E
O
N
A
R
D
B
E
T
Z
Welcome to my website.
I'm a Product Designer based in Berlin –
creating thoughtful, intuitive digital experiences that feel just right.
ABOUT_
If you're here, you're curious. Me too.
I’m
a
Product
Designer
based
in
Berlin
with
a
background
in
art,
music,
media
-
and
some
time
spent
navigating
the
world
of
social
media
content
&
communication.
What
drives
me
is
the
blend
of
creative
expression
and
structural
thinking
-
to
shape
digital
experiences
that
feel
clear,
thoughtful,
and
intuitive.
Current
focus:
UX/UI
DESIGN
If you're here, you're curious. Me too.
I’m
a
Product
Designer
based
in
Berlin
with
a
background
in
art,
music,
media
-
and
some
time
spent
navigating
the
world
of
social
media
content
&
communication.
What
drives
me
is
the
blend
of
creative
expression
and
structural
thinking
-
to
shape
digital
experiences
that
feel
clear,
thoughtful,
and
intuitive.
Current
focus:
UX/UI
DESIGN
If you're here, you're curious. Me too.
I’m
a
Product
Designer
based
in
Berlin
with
a
background
in
art,
music,
media
-
and
some
time
spent
navigating
the
world
of
social
media
content
&
communication.
What
drives
me
is
the
blend
of
creative
expression
and
structural
thinking
-
to
shape
digital
experiences
that
feel
clear,
thoughtful,
and
intuitive.
Current
focus:
UX/UI
DESIGN
WORK_
A selection of my digital design work.
This
selection
of
work
reflects
my
approach
to
digital
product
design
-
my
approach
to
digital
product
design
-
where
strategy,
usability,
and
visual
design
meet.
and
visual
design
meet.
Each
case
study
was
chosen
to
highlight
end-to-end
thinking
-
to
highlight
end-to-end
thinking
-
from
early
research
and
wireframes
to
engaging
prototypes
and
the
details
that
make
a
difference.
and
the
details
that
make
a
difference.
Selected Work
2025 | RESEARCH | UX / UI | CONCEPT | BRANDING
2025 | RESEARCH | UX / UI |
CONCEPT | BRANDING
Jurassic Hive
CRAFTING A DIGITAL DINER EXPERIENCE
2024 | RESEARCH | UX / UI
Sachsen.de
ANALYSIS AND OPTIMISATION OF THE WEBSITE WWW.SACHSEN.DE
SINCE 2024 | BRANDING | UX / UI | DEVELOPMENT
leobetz.com
HAND-CODED PORTFOLIO WEBSITE
TESTIMONIALS_
If my projects could talk –
here’s what they might say.
If my projects could talk – here’s what they might say.
Design
is
about
connection,
clarity,
and
impact.
clarity,
and
impact.
These
voices
reflect
how
I
aim
to
collaborate,
communicate,
and
create
-
to
collaborate,
communicate,
and
create
-
whether
with
users,
clients,
or
teammates.
David M.
UX Researcher
"Working with Leo was a seamless experience. His ability to translate complex research insights into intuitive design solutions truly elevated our project. A strong collaborator who always puts users first."
Sarah J.
Product Manager
"What impressed me most about Leonard was his strategic mindset. He didn’t just deliver beautiful screens—he aligned every design decision with business goals and user needs. A UX/UI pro you definitely want on your team."
Lauren S.
Visual Designer
"Creative, focused, and insanely detail-oriented—Leonard has a talent for finding the sweet spot between functionality and visual delight. Working together was inspiring and fun from start to finish."
Tom R.
Client
"We brought Mr. Betz on to rethink our platform's interface, and the results were beyond expectations. The new design not only looked incredible—it significantly boosted engagement and clarity for our users."
Julian F.
UX/UI Team Lead
"I was consistently impressed with how Leonard balanced usability, aesthetics, and brand strategy. His contributions were instrumental in achieving a 25% increase in customer retention post-launch. A true asset to any product team."
Tom R.
Developer
"From wireframes to handoff, Leo kept the dev handover clean and clear. He understands how design impacts development and communicate with precision and empathy. One of the smoothest collaborations I’ve had."
Mark T.
Founder & CEO
"From the very beginning, Mr. Betz treated our product like his own. His UX/UI redesign didn’t just look great—it directly improved our KPIs. Bounce rate dropped, engagement rose, and our brand finally felt consistent across channels. That’s impact you can measure."
Pia S.
Head of Marketing
"What stood out working with Leonard was his deep understanding of how design influences behavior—and conversion. Thanks to his optimized user flows and CTA strategies, we saw a 40% increase in sign-ups after launch. A rare mix of creativity and business acumen."
Tom P.
Head of Product Design
"Beyond just stunning visuals, Leo delivers strategic value. He thinks about the whole ecosystem—how users move, what stakeholders need, and how design can drive growth. On our last project, his improvements to onboarding directly shortened time-to-value by 35%."
David M.
UX Researcher
"Working with Leo was a seamless experience. His ability to translate complex research insights into intuitive design solutions truly elevated our project. A strong collaborator who always puts users first."
Sarah J.
Product Manager
"What impressed me most about Leonard was his strategic mindset. He didn’t just deliver beautiful screens—he aligned every design decision with business goals and user needs. A UX/UI pro you definitely want on your team."
Lauren S.
Visual Designer
"Creative, focused, and insanely detail-oriented—Leonard has a talent for finding the sweet spot between functionality and visual delight. Working together was inspiring and fun from start to finish."
Tom R.
Client
"We brought Mr. Betz on to rethink our platform's interface, and the results were beyond expectations. The new design not only looked incredible—it significantly boosted engagement and clarity for our users."
Julian F.
UX/UI Team Lead
"I was consistently impressed with how Leonard balanced usability, aesthetics, and brand strategy. His contributions were instrumental in achieving a 25% increase in customer retention post-launch. A true asset to any product team."
Tom R.
Developer
"From wireframes to handoff, Leo kept the dev handover clean and clear. He understands how design impacts development and communicate with precision and empathy. One of the smoothest collaborations I’ve had."
Mark T.
Founder & CEO
"From the very beginning, Mr. Betz treated our product like his own. His UX/UI redesign didn’t just look great—it directly improved our KPIs. Bounce rate dropped, engagement rose, and our brand finally felt consistent across channels. That’s impact you can measure."
Pia S.
Head of Marketing
"What stood out working with Leonard was his deep understanding of how design influences behavior—and conversion. Thanks to his optimized user flows and CTA strategies, we saw a 40% increase in sign-ups after launch. A rare mix of creativity and business acumen."
Tom P.
Head of Product Design
"Beyond just stunning visuals, Leo delivers strategic value. He thinks about the whole ecosystem—how users move, what stakeholders need, and how design can drive growth. On our last project, his improvements to onboarding directly shortened time-to-value by 35%."
David M.
UX Researcher
"Working with Leo was a seamless experience. His ability to translate complex research insights into intuitive design solutions truly elevated our project. A strong collaborator who always puts users first."
Sarah J.
Product Manager
"What impressed me most about Leonard was his strategic mindset. He didn’t just deliver beautiful screens—he aligned every design decision with business goals and user needs. A UX/UI pro you definitely want on your team."
Lauren S.
Visual Designer
"Creative, focused, and insanely detail-oriented—Leonard has a talent for finding the sweet spot between functionality and visual delight. Working together was inspiring and fun from start to finish."
Tom R.
Client
"We brought Mr. Betz on to rethink our platform's interface, and the results were beyond expectations. The new design not only looked incredible—it significantly boosted engagement and clarity for our users."
Julian F.
UX/UI Team Lead
"I was consistently impressed with how Leonard balanced usability, aesthetics, and brand strategy. His contributions were instrumental in achieving a 25% increase in customer retention post-launch. A true asset to any product team."
Tom R.
Developer
"From wireframes to handoff, Leo kept the dev handover clean and clear. He understands how design impacts development and communicate with precision and empathy. One of the smoothest collaborations I’ve had."
Mark T.
Founder & CEO
"From the very beginning, Mr. Betz treated our product like his own. His UX/UI redesign didn’t just look great—it directly improved our KPIs. Bounce rate dropped, engagement rose, and our brand finally felt consistent across channels. That’s impact you can measure."
Pia S.
Head of Marketing
"What stood out working with Leonard was his deep understanding of how design influences behavior—and conversion. Thanks to his optimized user flows and CTA strategies, we saw a 40% increase in sign-ups after launch. A rare mix of creativity and business acumen."
Tom P.
Head of Product Design
"Beyond just stunning visuals, Leo delivers strategic value. He thinks about the whole ecosystem—how users move, what stakeholders need, and how design can drive growth. On our last project, his improvements to onboarding directly shortened time-to-value by 35%."
CONTACT_
Got a vision?
Let’s shape it together!
From first idea to final frame –
let’s create something that speaks, lasts, and feels just right.
From first idea to final frame –
let’s create something that speaks,
lasts, and feels just right.
FAQ_
Some answers hiding in plain sight.
Some answers hiding
in plain sight.
Not
everything
needs
to
be
a
mystery.
Here
are
a
few
insights
into
how
I
think,
work
and
collaborate.
Do you focus more on UX or UI design?
As a freelance designer, I regularly combine both
UX and UI to create digital products that are not only intuitive
but also visually engaging.
I love the strategic aspect of UX – research, structure, flow –
and equally enjoy crafting clean, accessible interfaces through UI design.
Depending on the project, I either lead both
or focus on one, based on the team setup.
What’s your design process like?
Do you prefer working solo or in a team?
How do you handle feedback or critique?
Do you focus more on UX
or UI design?
As a freelance designer, I regularly combine both
UX and UI to create digital products that are not only intuitive
but also visually engaging.
I love the strategic aspect of UX – research, structure, flow –
and equally enjoy crafting clean, accessible interfaces through UI design.
Depending on the project, I either lead both
or focus on one, based on the team setup.
What’s your design process like?
Do you prefer working solo or in a team?
How do you handle feedback or critique?
Do you focus more on UX or UI design?
As a freelance designer, I regularly combine both
UX and UI to create digital products that are not only intuitive
but also visually engaging.
I love the strategic aspect of UX – research, structure, flow –
and equally enjoy crafting clean, accessible interfaces through UI design.
Depending on the project, I either lead both
or focus on one, based on the team setup.
What’s your design process like?
Do you prefer working solo or in a team?
How do you handle feedback or critique?
Still here? Love it.
Still here? Love it.
Still here? Love it.
Let’s team up and build something thoughtful and fun.
Let’s team up and build something thoughtful and fun.
Let’s team up and build something thoughtful and fun.
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© Leonard Betz 2025. All rights reserved.
© Leonard Betz 2025. All rights reserved.
© Leonard Betz 2025. All rights reserved.